WSJ Features Colorwise in “A Skeptical Guy’s Guide to Color”

We were pleasantly surprised to see Colorwise.me was recently featured in the Wall Street Journal’s Style & Fashion section (June 7–8, 2025 issue)!

The piece dives into why more men are cautiously embracing color in their wardrobes — and how tools like color analysis can help.

Colorwise was highlighted as an AI-powered alternative to in-person color analysis, which the article notes can cost $200 for a 90-minute session. While professional appointments can be insightful, WSJ suggests Colorwise as a fun and affordable way to start exploring what colors may suit you best — especially if you’re unsure where to begin.

Wall Street Journal - Style & Fashion section - June 7–8, 2025 issue

:bulb: Takeaway for our community:
WSJ’s fashion experts emphasize that you don’t need a full makeover to introduce color — start small with items like a shirt in olive or ochre, a scarf with pattern, or just switching from black to beige. Color analysis isn’t about rules — it’s about finding confidence in color that complements your unique tone.

Colorwise helps you do exactly that — anytime, anywhere, at a fraction of the price.